Saturday, July 27, 2013

Why Do Brain Mappings in Strategic Planning Activities

Any company, organization or movement has to have an at least yearly period of strategic planning in order to lay out specific plans for the coming year as to what it needs to achieve and how to actually achieve those things. Among the many subjects discussed in leadership development programs, periods of strategic planning have thus been made the usual recipients of most attention and emphasis by those who conduct these programs. And among the many aspects of a strategic planning activity, there is one tool that needs to be highlighted in order to make the activity most relevant to the participating company workers.

And how is this tool called? Well yes, it's called brain maps.

Brain maps are actually very simple diagrams that help those who are doing the planning to express the many things that have been running in their heads in a more organized manner. The concept behind brain mapping is taken from the way the brain naturally works.

Essentially, the brain is both a leader and a manager. As is well known from the principles laid out in most management courses, the head often needs to have a secretary in order for it to place things in better perspective, and thus evaluate matters from the perfect viewpoint. In the case of the brain itself, introspection is then needed in order to let itself see quite clearly the things which it is only half-aware of at the very beginning.

Now only an understanding of the set-up of the brain would suffice to instill the importance of having brain maps as tools to outlining goals in the most precise manner. Actually, the brain can be divided into the conscious and the subconscious parts. The subconscious part of the brain may have all the goals and plans and possible tools stored in there, but the conscious part must "see" all these under a big, excellently organized picture in order to make wise decisions.

In other words, the brain must be aided in doing a kind of management consulting that makes use of pen and paper as the third, consultant party. With the brain and the company set-up placed side by side, the conscious part may then be representing the company headship; the subconscious part, the rest of the company workers; and the brain maps, the company secretary. Once the company workers can identify what their minds are actually up to by means of brain mapping, the strategists as a whole can now begin to lay down solutions to the specific company problems.

Indeed, brain mapping is such an essential tool for an effective and efficient executive coaching. It is then recommended that companies employ the method in their strategic planning activities.


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The author writes about leadership development programs, executive coaching in Perth, and other leadership trainings at http://www.slideshare.net/Executivecoachingperth/


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