The Thank You Jacket

Copyright (c) 2014 Joe Vitale

One way to attract money or attract wealth (or attract anything else) is to practice gratitude and appreciation so you can experience transformation right now. The following true story illustrates what I mean…

Six months ago I ordered a handmade leather fanny pack from I Medici Firenze, a store in Chicago that sells goods from Florence, Italy. The item had to be specially made for me, since at the time my waist was bigger than the average fanny.

There were numerous delays, and by the time the fanny pack arrived -- six months after I had ordered it -- I had lost fifty pounds, including ten inches off my waist.

Obviously, the item didn't fit. I was now too slim for it. But I didn't think much of it and just let it go.

A few weeks ago I was back in Chicago. I decided to return to the store and thank the owner for delivering the item, even though it was six months late and no longer the right size. Still, I was grateful I got my order. I wanted to show my appreciation by making a personal appearance in her store. I wanted to say thank you.

She wasn't there. I wandered around, lusted over all the leather handbags, messenger bags, laptop bags, fanny packs and such, and enjoyed seeing the goods and breathing in the leather.

As I explored the store, I noticed a man's leather jacket on a rack. It was the only one there. The store doesn't sell clothing, so this was an oddity.

I thought it looked great, felt it and admired the softness of it, but let it be. I didn't need a jacket. And it's warm outside in both Chicago and Texas these days. I'd probably not wear it for a while.

But Peter Wink, my company's vice-president of marketing, also saw the jacket. Peter's got an eye for good clothes. He asked me to try it on. I did. To my surprise, it fit like it was tailor-made for me.

Peter, who dresses like he's being photographed for GQ magazine every day, said the jacket looked stunning on me. He said, "There are good jackets, great jackets, and then that jacket."

I asked for the price. It was fair. But my intuition said I could get it for less.

I asked the clerk to call the owner on the phone. He did.

I then told the owner how I only came in to thank her for the delivery of the fanny pack, how it didn't fit, etc. I went on to tell her about the jacket. I wondered what the lowest price for it would be.

She gave me a terrific discount and I walked out wearing that jacket.

Please note the lesson:

I didn't go into that store to buy a jacket.

I only went in to say thank you.

I only went in to say thank you for an item that took six months to arrive and was the wrong size, but I walked out wearing one of the finest leather jackets of my life - bought at a discount.

This is the power of gratitude and appreciation.

If you want to attract money or attract wealth (or attract a cool new jacket), you need to say "thank you" all the time, for every moment, no matter how you are judging it.

The more you practice appreciation, the more you will learn how the law of attraction really works.

Thank you.


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Dr. Joe Vitale is the star of the hit movie, "The Secret." He is also the author of way too many bestselling books to mention here. To name a few: The Attractor Factor, Zero Limits and his latest, Attract Money Now. He's also recorded many Nightingale Conant audio programs, and most recently, "The Abundance Paradigm." He also created a Miracles Coaching program and much more! For more information on Joe Vitale, go to: http://www.mrfire.com